Twitch rate, audience and frequently asked questions
Rate
- CPM
- $15 USD
- Minimum spend
- No stated minimum
Twitch charges 15 USD per thousand delivered impressions in Mexico, at the middle of the 22 publishers available there, which run from 10 to 22 US dollars. A 10,000 dollar budget buys roughly 666,667 impressions.
Who it reaches
Twitch es la plataforma líder de streaming en vivo de videojuegos y entretenimiento interactivo, con una audiencia joven, masculina y altamente comprometida.
Content
- gaming
- esports
- tecnología
- comedia
- gamers
- generación Z
- millennials
- streamers
- hombres jóvenes
- amantes de esports
- entusiastas de tecnología
Frequently asked questions
What is Twitch's CPM in Mexico?
15 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on Twitch?
Divide spend by the CPM and multiply by a thousand. At 15 USD, every 1,000 dollars buys about 66,667 impressions.
Is there a minimum spend on Twitch?
No minimum is stated for Twitch in Mexico. Other publishers in the catalogue do have one, and the planner warns when a budget falls short.
Can I combine Twitch with other publishers?
Yes. The planner splits one budget across the publishers you pick in Mexico and works out CPM, spend and impressions for each.