Rate
- CPM
- $40 USD
- Minimum spend
- $200 USD
Twitch charges 40 USD per thousand delivered impressions in the United States, at the middle of the 65 publishers available there, which run from 25 to 60 US dollars. A 10,000 dollar budget buys roughly 250,000 impressions.
Who it reaches
Twitch es la plataforma líder de streaming en vivo de videojuegos y entretenimiento interactivo, con una audiencia joven, masculina y altamente comprometida.
Content
- gaming
- esports
- tecnología
- comedia
- gamers
- generación Z
- millennials
- streamers
- hombres jóvenes
- amantes de esports
- entusiastas de tecnología
Frequently asked questions
What is Twitch's CPM in the United States?
40 USD per thousand delivered impressions. That is the current rate, and the same one the planner uses when it calculates a plan.
How many impressions does my budget buy on Twitch?
Divide spend by the CPM and multiply by a thousand. At 40 USD, every 1,000 dollars buys about 25,000 impressions.
Is there a minimum spend on Twitch?
Yes: 200 dollars. If the allocated budget falls below it, the planner flags it.
Can I combine Twitch with other publishers?
Yes. The planner splits one budget across the publishers you pick in the United States and works out CPM, spend and impressions for each.